Creating posters and Critiques

 I began by creating a poster that showed a young girl playing in the street but also the body of the young girl on the ground showing her as if she'd been hit by a car. I added the text, you never know whats around the corner as the main message along with the demand Slow Down. I like that the girl looks vibrant and playful against the black blocks of text.

I also created a poster that focuses on the Childs reaction when she sees a car coming fast towards her. I included the colour red against the black and white as red connotes danger and blood. I again included my main message and the demand to slow down.

Both poster ideas work for the message I am trying to portray but they don't feel finished in a sense. Therefore I decided to have a group critique showing what I have created so far. 

I asked the following questions and these were my responses.

Can you see the issue I am trying to portray?

• Yes, Due to the images that have been used I can see it is about children
• Yes, due to the shocked face and what is written

What would encourage you to slow down when driving within a campaign poster?

• Shock tactics, that make you realise what can actually happen
• Photography that shocks you as people are usually more visual and will look at the image before the text.
• Colours and images that stand out and get me to look at the poster in the first place.

Other Comments?

• I prefer the poster with the girl playing as it is clearer to me that it is related to driving.
• The shocked face poster is not noticeable that the image behind her is tyres.
• Maybe put the girl on a busier road, as it looks less likely that the girl will be run over.
• Change the tyres to a more impact image. Maybe a road?

To carry on I need to further develop my posters and have more discussions with people on what is the most effect.