When I saw the brief to create a campaign for rescue dogs I was immediately drawn as I thought it was such a good cause. I love to create things that make a difference to lives and make people happy. It is so important to help dogs find homes giving them a more fulfilled life.
I want to create a fun campaign that you can play with or use but also that involves families and dogs create great members of a family and can change lives for the better.
After reading through the guidelines I am understand that Dogs trust have very strong guidelines and rules when it comes to design. This is good and I am not usually used to following such strict rules when it comes to colour, logo and type therefore I will need to think about this while creating all my designs.
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